Resources

Real knowledge. No gatekeeping.

Straight answers and free tools for running and growing a local business: marketing, websites, search, AI, and the systems that keep it all working. Free to read, and downloads come straight to your inbox. New guides land here as we write them.

Guides

GuideUpdated November 2026How much does digital marketing cost?Every service, itemized at agency rates, and where the $5,000 to $20,000+ a month range comes from.
GuideUpdated November 2026How much should a business spend on marketing?The percentage of revenue to set aside, what it should buy first, and how to plan it by the year and the quarter.

Downloads

DownloadUpdated November 2026Marketing Budget TemplateAn annual plan with quarterly check-ins and the math built in. Free, sent straight to your inbox.

Tools

ToolComing soonAI Budget AdvisorAnswer a few questions about your business and what you spend today, and get a marketing budget built from your real numbers. Then check in every month and every quarter to keep it on track.

Want answers about your business, not businesses in general? The $97 Growth Audit grades all of it in plain English.

See the Growth Audit